In this audio podcast of Marketing Voices with Jennifer Jones: Brian Solis, social media guru tells how he qualifies a brand in the social media realm. He took a page from the world of psychology to define the voice, [See the full post…]

Rory O’Driscoll is a successful VC by anyone’s standards. He’s been in the business for almost two decades and invests in mobile, internet, and enterprise software companies. Some of his successful deals include: Omniture (Nasdaq, acquired by Adobe for $1.8B), [See the full post…]

Jeff Calcagno’s impressive background as both a clinician and executive in the healthcare industry has provided the necessary background for his role as an investor. In this podcast, Jeff describes how he came to Scale VP and where he believes [See the full post…]

Jake Kahle, principal of Something Gaming Partners (Twitter.com/JakeKahle and phone: 702-481-6954) is working marketing partnerships and leveraging social media platforms like Facebook and Twitter to help many Las Vegas casinos. These casinos live and die off their databases which [See the full post…]

The legendary Guy Kawasaki, entrepreneur, venture capitalist, author and Twitter aficionado talks about the strategies he uses for gaining incredible numbers of people following him on twitter. More than 180,000 people are reading his tweets as of October 2009. He [See the full post…]

Scale Venture Partners Managing Director, Rob Theis, who invests in technology infrastructure and applications tells how it is a great time to invest in successful consumer applications that can be brought to the enterprise.

His latest investment, HubSpot is an [See the full post…]

Andy Vitus discusses how he approaches investing in cloud computing. He describes how SVP talked to hundreds of directors in data centers so they could learn how to work more efficiently. As an investor in start ups, Andy shares SVP’s [See the full post…]

It’s August 2009 and in the last 12 months, Lou Bock‘s portfolio has had some impressive success. He talks about how Zogenix, Horizon Therapeutics, Somaxon, Prestwick Pharmaceuticals and Orexigen have all done well. The Scale Venture [See the full post…]

Managing Director of Scale Venture Partners, Mark Brooks tells listeners what types of deals he likes most. He also describes his analytical investment process and what tips he has for entrepreneurs who believe they have an investment for SVP. [See the full post…]

The last 12 months have been good for Scale Venture Partners‘ Managing Director Mark Brooks . As an investor in healthcare services, and medical devices, Mark delves into his successes, and speaks to his current investments and their bright [See the full post…]

Recruiting is an industry that needs more edgy marketing. Having worked with some recruiters over the years, I was curious to learn from Hollister about social media techniques they have employed. Meg Toland of Hollister and I spoke about new [See the full post…]

Jennifer Jones recently met Pam Slim, a successful author and blogger on the USS Nimitz trip in late May 2009. Jennifer was so impressed with her ability to speak four languages, juggle two kids and write a successful blog and [See the full post…]

Capital efficiency and regulatory hurdles are the two main challenges for investing in healthcare today. Scale Venture Partners Managing Director, Lou Bock shares these insights as well as discussing what is most important to him in an investment today. [See the full post…]

Reflecting on his life in venture capital, Managing Director, Jim Jones shares his thoughts on the best areas for investment today. At Scale Venture Partners, he sees three key trends as most intriguing: the cost of data in the [See the full post…]

Scale Venture Partners Managing Director, Sharon Wienbar gives listeners her perspective on life of a venture capitalist and what her interests are in investing. She is most excited about crowdsourcing, vertical content and business software-as-a-service. Despite the current recessionary environment, [See the full post…]

On May 29th, 2009 a group of bloggers including Guy Kawasaki, Robert Scoble, Charlene Li, and Jennifer Jones will be flying via a navy plane to the USS Nimitz. The ship holds 5,000 people and will [See the full post…]

Web video publishers need to build communities of subscribers and video is becoming the preferred means for visual communications. Channels.com just announced a series of enhancements that make it easier than ever for people to subscribe to video feeds and [See the full post…]

As an investor in early stage companies, Pascal Levensohn, founder LEVP, is looking hard at doing new deals today in spite of the recession. Levensohn tells Marketing Voices what an entrepreneur needs to do to get a VC’s [See the full post…]

For $250 month for monitoring 25 communications, Scout Labs now has a SAAS product for anyone who wants to listen to their brand online. Marketing Voices spoke to Jenny Zeszut, CEO of Scout Labs to hear how customers like Stub [See the full post…]

In these tough economic times, marketer’s budgets are getting slashed and the situation requires innovative thinking to leverage small dollars. Virtual events are now part of the marketing mix and a good means of creating marketing dollar leverage. Jennifer Jones [See the full post…]

Chris Tolles, CEO of Topix, and Jennifer Jones discuss the pros and cons of citizen journalism and the objectivity of journalists today. Tolles also describes how Topix which is the largest news community on the web provides an interesting business [See the full post…]

Making a corporate culture more innovative, and open, so it can listen and share is the advice of Forrester VP and Analyst of Customer Experience, Bruce Temkin. He believes it is time for corporate management to change and adopt [See the full post…]

John Yemma, the new editor of the Christian Science Monitor (CSM) which is celebrating its 100th year anniversary in 2008, told Marketing Voices‘s Jennifer Jones how his publication is blending the roles of the online version with the print [See the full post…]

Intuit recently launched software with community building capability built into its functionality. Scott Wilder, group manager of their small business group, tells Marketing Voices how their users are loving the product already. The functionality is not a link or [See the full post…]

CEO Hans Peter Brondmo, of Plum, talks to Marketing Voices about their free service that helps save, share and organize a person’s digital life. Brondmo also gives Jones insights into Plum’s newest product offering being announced October 13 and [See the full post…]