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Given the recent Democratic debate and John Edwards’s decision to use USTREAM to talk to his supporters, marketers should be paying more attention to how politicians are adopting social media, creating new avenues for conversation. Michael Cornfield, adjunct professor of [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: campaigning, Democratic debate, John Edwards, Michael Cornfield, politics, social media, Ustream
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Research analyst Adam Wright says a new study by Paris-based Ipsos Insight Research shows that social networking sites like MySpace, Facebook, Mixi and Cyworld have emerged as major factors in the culture of communication for adults around the world.
Even [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Adam Wright, Cyworld, Facebook, Insight Research, Ipsos, Mixi, MySpace, social networking
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No doubt about it. Marketing and PR are changing given the impact of social media on the profession and the implications are enormous. Brian Solis, co-founder of Social Media Club and well known PR blogger, gives tips for marketers [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Brian Solis, social media, Social Media Club
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Chris Yeh, CEO of USTREAM, tells Marketing Voices’ Jennifer Jones how marketers can reach new audiences with live video. Deeper branding occurs with the ability to interact with live TV for a greater level of engagement. Here, Yeh exclusively [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: branding, Chris Yeh, Ustream
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Criticisms are being made by bloggers on Guy Kawasaki’s newest venture, Truemors. Kawasaki candidly addresses these challenges in this latest post on Marketing Voices. Kawasaki launched Truemors on approximately a $12,000 budget. Jones also prods Kawasaki to talk about [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Guy Kawasaki, Truemors
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Keith McAllister, former executive vice president of CNN, discusses how the news media is being impacted by the blogging community. His thoughtful perspective offers suggestions for how his company MOCHILA, a professional media marketplace for feature content can help old [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: blogging, Keith McAllister, MOCHILA
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Biz Stone, Co-Founder of Twitter talks about the social networking and micro-blogging service’s runaway success, and how marketers can leverage this new tool. Speaking to Jennifer Jones, Biz describes how people are using Twitter, and answers Marketing Voices viewers’ questions [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Biz Stone, Jennifer Jones, privacy
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Online press release distribution — it’s the new world of information dissemination. Getting search engine optimization in a press release is valuable to marketers. Joe Beaulaurier, of PRWeb, was at AdTech to talk about how PRWeb connects podcasts to [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: AdTech, Joe Beaulaurier, PRWeb, search engine optimization
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Bruce Clay, a leading search engine optimization expert, speaks with Marketing Voices about how important it is for a business to be on the first page of Google. There are secrets to getting on that first page. It is [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Bruce Clay, Marketing Voices, optimization, search engine
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The President of the Web Marketing Association, Bill Rice believes that using social media on Website should be a “no brainer.” But in many industries like financial services, social media is tough to sell. In an interview at the AdTech [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: AdTech, Bill Rice, Jennifer Jones, social media, Web Marketing Association
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Forrester Research’s Vice President and Principal Analyst Charlene Li believes that social networking is becoming so important that it is like air, it is everywhere. In a videopodcast with Marketing Voices, Jennifer Jones, Li says that companies who don’t embrace [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media Tags: Apple, Charlene Li, Forrester, GM, Google, Groundswell, social media, social networking
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Ken Kaplan, broadcast and new media manager for Intel‘s Global Communications Group, believes storytelling is instrumental to Intel’s social media success. People’s passion for what they know and do gets illustrated through Intel’s podcasts, videopodcasts and blogs. [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media, Technology Tags: Intel, Ken Kaplan, social media
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Techmeme Founder Gabe Rivera is considered one of the Web’s top fifty most important people. He speaks with Marketing Voices about how Techmeme harnesses the blogosphere to connect users with the biggest stories of the moment. Known as the “go-to” [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media, Technology Tags: Gabe Rivera, Techmeme