How Social Media Is Affecting Global Event Marketing

August 13th, 2007 |
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Event Marketing is a powerful way to build a global brand. But how is social media impacting the use of events? Vicki Lynn, President of Satellite Event Enterprises, a global multi-media production company tells Marketing Voices that marketers have to be willing to take risks with new tools. Lynn describes some of her biggest successes using social media.

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Posted in: Connected Social Media, Marketing Voices, social media