Virtual World Success: IMVU: A 3D Social Network

August 4th, 2008 |
Image for FaceBook

 
Share this post:
Facebook | Twitter | Google+ | LinkedIn | Pinterest | Reddit | Email
 
This post can be linked to directly with the following short URL:


 
The audio player code can be copied in different sizes:
144p, 240p, 360p, 480p, 540p, Other


 
The audio player code can be used without the image as follows:


 
This audio file can be linked to by copying the following URL:


 
Right/Ctrl-click to download the audio file.
 
Subscribe:
Connected Social Media - iTunes | Spotify | Google | Stitcher | TuneIn | Twitter | RSS Feed | Email
 

The deep seated need to connect is making headway in the virtual world. IMVU is proof. CEO Cary Rosenzweig talks to Jennifer Jones about how the user-driven IMVU is so successful that it is generating $1 Million a month. More than 1.7 million different items to buy exist in this virtual world and at least 50,000 virtual rooms. What a choice! For the more than 60% of U.S. users and 40% rest-of-world users, IMVU is a joy to behold. Marketers need to learn what it is all about.

Tags: , , , , , ,
 
Posted in: marketing, Marketing Voices, social media