Kicking off a Web Analytics Strategy for your Corporate Web Program

May 4th, 2007 |
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Avinash Kaushik is a Web analytics guru, an author, a blogger, a speaker and he is now consulting for the Google Analytics team. He and Jeremiah Owyang discuss the basic steps for companies (big and small) to get started with a Web Analytics program, starting with the most basic (and using very few resources), Avinash spells out what’s needed.

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