Industry Analysts Look At Recent Internet Portal/E-Commerce Partnerships
MENLO PARK, May 30, 2006 (Podtech News) Â- Allen Weiner of Gartner and Shar Van Boskirk of Forrester Research are keeping tabs on the recent spate of Internet portal/E-commerce partnerships. Yahoo announced last week it has teamed up with Ebay to offer advertising service. Right on that announcement’s heels was the news that Google had reached a deal with Dell to ship Dell computers pre-loaded with Google software. What are the implications for the online advertising sector, and which companies are likely pair up next? Weiner and Van Boskirk offer some perspective.