Moving Forward with Empathy: Messaging to the Unvaccinated

August 20th, 2021 | | 26:36
Image for FaceBook

Share this post:
Facebook | Twitter | Google+ | LinkedIn | Pinterest | Reddit | Email
This post can be linked to directly with the following short URL:

The audio player code can be copied in different sizes:
144p, 240p, 360p, 480p, 540p, Other

The audio player code can be used without the image as follows:

This audio file can be linked to by copying the following URL:

Right/Ctrl-click to download the audio file.
Connected Social Media - iTunes | Spotify | Google | Stitcher | TuneIn | Twitter | RSS Feed | Email
Business Group on Health - iTunes | Spotify | Google Play | TuneIn | RSS Feed | Email

For decades, the Ad Council has brought together the advertising industry to serve the social good through public service engagement; today, they’re providing critical information to Americans across the country about the COVID-19 pandemic, with a specific focus on building vaccine confidence among the unvaccinated. In this episode of the Business Group on Health podcast, we speak with Charysse Nunez about the Ad Council’s work on messaging to the unvaccinated, including their research on which narratives, messages and messengers resonate with those who are uncertain about taking the vaccine.

Guest: Charysse Nunez, Insights and Strategy Consultant, Ad Council

Tags: , , , , , ,
Posted in: Audio Podcast, Business Group on Health, Healthcare