Gnomedex: How Blogging Can Impact Startup Awareness

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Mike Fridgen of briefly introduces the airline fare prediction site to the audience at Gnomedex, and provides interesting statistics and anecdotes on how Farecast benefited from the blogging and social media community. Fridgen discusses how Techcrunch, Digg, John Batelle’s blog, and Boingboing drove user traffic and attention to Farecast’s website, and raised awareness of Farecast’s efforts among traditional media circles such as The New York Times and Fox News.

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