Jeremiah Owyang speaks with Mary Alice Colvin, senior marketing consultant and Kendrick Efta, founder and practice manager of Allyis, at the Internet Strategy Forum Summit in Portland in July 2007.

Social networking is important to many corporations, but adoption can quickly be segmented by digital natives and digital immigrants. Learn practical applications to encourage those that grew up with technology to help those that are adapting.

Tags: Allyis, digital immigrants, digital natives, Internet Strategy Forum, Jeremiah Owyang, Kendrick Efta, Mary Alice Colvin, social networking
 
Posted in: Connected Social Media, social media, Web Strategies