Appvertising: The Future of Social Advertising
November 3rd, 2007 |
Tom Foremski

Seth Goldstein talks about advertising on Facebook and the use of applications as “appvertising.” But some apps involve slinging virtual food between Facebook friends, can such apps also become an effective advertising platform? Can apps like this really be monetized in a fashion that yields gratifying returns? From the recent Graphing Social Patterns conference.
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Connected Social Media, TechOne