Google Teams With eBay in “Practical” Deal

August 28th, 2006 |
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MENLO PARK, August 28, 2006 (PodTech News) — Google today announced a partnership with eBay that makes Google the exclusive provider of text-based advertising for eBay’s international sites. While a similar contract for eBay’s domestic sites went to Yahoo Inc. earlier this year, one component of today’s deal is click-to-call, in which users can click on an advertisement or an eBay listing and talk to the seller via a VOIP call. “This deal is mostly about practicality,” said Gartner Inc. Research Director Andrew Frank. PodTech’s Catherine Girardeau interviewed Frank by phone from his office in New York.

REPORTER’S NOTES: This is big news on the blogosphere. Take your pick: Om Malik of GigaOm talks with Skype. Russell Shaw, on TechMeme, wonders if Google is giving GoogleTalk short shrift in the deal. Marshall Kirkpatrick brings Yahoo into the discussion on TechCrunch.

— Catherine Girardeau

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