On Social Media: Marketing Wizard Guy Kawasaki
January 14th, 2007 |
Jennifer Jones

Guy Kawasaki, blogger, author of 8 books, venture capitalist and former Apple marketing executive, believes CMOs today should “just quit” if they are working with CEOs who don’t get social media. Talking from his home in Silicon Valley, Guy explains what is important about social media, how he plans to monetize his blog and his plans for his next book.
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Connected Social Media, Marketing Voices, social media, Technology