Blogging Editor for Best Daily Newspaper on Web speaks to the Guardian’s success
November 26th, 2006 |
Jennifer Jones
Kevin Anderson is the blogging editor for Guardian Unlimited. He tells Jennifer Jones how “interactivity trumps celebrity” when trying to build a blog. It’s more important to write and build community, says Anderson, who calls the Guardian the most forward-thinking newspaper in the world. The traditional media have already changed as a result of blogging. Anderson is a great person to talk to about where it’s going next.
Posted in:
Connected Social Media, Marketing Voices, social media, Technology