David Appelbaum tagged posts:

Social Marketing Metrics: Insights From A Corporate VP

November 12th, 2007 |
Social Marketing Metrics: Insights From A Corporate VP

Given his experience in social media marketing, Vice President David Appelbaum of Big Fix tells Marketing Voices listeners about social media metrics. For the second week in a row, Appelbaum is back on the show to explain how best to [See the full post…]

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Categories: Connected Social Media, Marketing Voices, social media, TechOne Tags: , , ,

BigFix Wins Big by Creating Innovative Social Media Campaign

November 5th, 2007 |
BigFix Wins Big by Creating Innovative Social Media Campaign

It’s hard to make the IT industry’s only intelligent enforcement engine better known as BIGFIX interesting and viral. But that is exactly what BIGFIX‘s Vice President of Marketing, David Appelbaum, and his marketing firm Rassak Experience did. Creating a [See the full post…]

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Categories: Connected Social Media, Marketing Voices, social media, TechOne Tags: , , , , , , , ,