Citizen Marketers: The One Percent Rule
September 4th, 2007 | Jennifer Jones
Ben McConnell, co-author of the book Citizen Marketers: When People Are The Message, speaks with Jennifer Jones the “opinion leaders” in today’s social media revolution. McConnell has broken down citizen marketers into four main groups: Filters, Fanatics, Faciliators, and [See the full post…] |
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Categories: Connected Social Media, Marketing Voices, social media