Lots of companies ask PodTech how to make podcasts work most effectively for them. Greg Ness from Blue Lane Technologies on the August 28 Marketing Voices describes what he did to make the Master of IT series successful for Juniper. [See the full post…]

I have spent more than two decades in technology marketing and have always been a big believer in candor and transparency with the “market”. As a General Manager at Regis McKenna in the 1980s and then later as a Marketing [See the full post…]

Bill Kircos, Consumer and Enterprise Communications Manager of Intel, explains how Intel’s passionate personalities and experts use podcasting to share stories about Intel’s newest technologies. Kircos discusses how social media has recalibrated the perception of Intel’s brand. More Marketing Voices