Science + Fiction’s Kevin Townsend on Evolving Digital Media

November 6th, 2006 |
Image for FaceBook
Download Audio FileRight click here to download audio | Share The Connected Social Media Player


“Every brand is a distribution channel,” says Kevin Townsend. It’s been a long time since digital media meant special effects. Townsend was at Industrial Light and Magic when it produced Jurassic Park. Now, his company, Science + Fiction, is helping to translate the impact of digital media on new distribution platforms for advertisers looking to reach further into the online world. It means allowing consumers more choice, and reaching them in many places at once.

Jurassic Park image from

Click here for transcript.


Posted in: Connected Social Media, Enterprise 2.0, Entrepreneurship with John Furrier, Technology
Tags: , ,