Adam Metz, partner with theMIX, a firm that blends social Web strategy, business development and PR spoke to Marketing Voices when he was still with LaunchSquad. They talked about how to most effectively assess a company’s “social media [See the full post…]

Last October, Microsoft invested $240 million in Facebook, suddenly placing Facebook’s value at a lofty $15 billion. Now, we see that revenues for 2007 came to around $150 million, while expenses still leave the company with a negative cash flow [See the full post…]

Not sure what Information Architecture is? Learn how to use this important role and skill within a modern Web strategy, from business messaging, search and social media. Chris is the editor of popular IA webzine, Boxes and Arrows, and [See the full post…]