Apple iTunes: Make Money by Losing Money

March 8th, 2008 |
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Recently, NPD Group reported that Apple’s iTunes store moved into the number two spot in 2007 for music retail sales in the U.S. (Wal-Mart remained at number one.) Selling music has been tough — ever since the RIAA took on Napster and Grokster, less downloaded music is being paid for, not more. Where does this leave Apple? In this podcast, PodTech’s Jason Lopez and Kevin Edwards discuss why Apple has been relatively comfortable in an industry where the profit margin appears to be razor thin.


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