Amazon Unveils Unbox, Analysts Undecided

September 8th, 2006 |

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LOS ANGELES, September 8, 2006 (PodTech News) — Amazon officially entered the movie download space with Thursday night’s unveiling of Unbox. The new service offers television shows, films and other videos for download from more than 30 studios and TV networks, with prices from about $2 for TV shows per episode and movies for about $8 to $15. Movies can also be rented for about $4. Roy Price, Amazon’s group product manager for digital video, spoke with PodTech’s Matt Kelly about the new offering. So did Michael Gartenberg, vice president and research director at Jupiter Research, in New York.

Reporter’s Notes: I have to admit that I was skeptical of this unveiling. However, after speaking with Roy Price from Amazon, it started to sound interesting — to be able to watch the previous night’s Project Runway, a favorite of mine, without having to wait for their re-running of it (although they do that constantly, too), does have its appeal. But it isn’t without it’s bugs — Michael Gartenberg, my second guest for this podcast, had an unremarkable experience with Unbox. Check out his blog for more details.

— Matt Kelly

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