Printing has moved from mass production into low-cost, individual customization. Now, print automation technology like that developed by Alexander’s Print Advantage, a single, personalized book is created for an individual buyer.

Examples of this technology include a national home builder who creates a single, organized “user manual” to a home buyer with paint details, appliance manual, home safety instructions, important phone numbers, community details and more. Another example is how FranklinCovey, the planner company, which uses Alexander’s to offer their Design Your Own planner.

Tags: Printing
 
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