organic tagged posts:

Former Organic CEO Mark Kingdon On the Power of Persona

May 26th, 2008 |
Former Organic CEO Mark Kingdon On the Power of Persona

In an increasingly complex world of demographic, psychographic and ethnographic research, it’s no longer safe to assume that companies actually know their customers. Harnessing the power of persona or a representative profile, which summarizes a key demographic target is a ...
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Categories: marketing, Marketing Voices, social media Tags: , , ,

Social Media’s Impact On Mobile Marketing

September 16th, 2007 |
Social Media’s Impact On Mobile Marketing

The mobile phone is the link in the movement from a networked society to a more connected one. What does this mean for mobile marketers? Jennifer Jones spoke with Chad Stoller, executive director of Organic, a digital marketing agency, to ...
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Categories: Connected Social Media, Marketing Voices, social media Tags: , , ,

Beautiful, Funky and Sustainable

Beautiful, Funky and Sustainable

In designer and entrepreneur Lotta Jansdotter’s world, sustainability is about using a product over and over again. She creates tote bags, table linens, ceramics, stationery, books and much more – all with funky and organic (yet simple) patterns. Her ...
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Categories: Clean Tech, Connected Social Media Tags: , , , ,