Margaret Coles tagged posts:

The Latest Measurement Tips for Social Media

February 24th, 2008 |
The Latest Measurement Tips for Social Media

Influence, impact, engagement. How should marketing executives be thinking about measurement today? Margaret Coles, COO of Factor TG, a marketing measurement and accountability company, says marketers have to start with their target audiences and decide what tools to use based ...
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Categories: Connected Social Media, Marketing Voices, social media Tags: , , , , ,