Charlene Li tagged posts:

Bloggers Embark: USS Nimitz Plans To Receive 16 Podcasters, Bloggers and Others

May 20th, 2009 |

Charlene Li and Josh Bernoff: Forrester VPs Launch Groundswell, the Book

April 24th, 2008 |
Charlene Li and Josh Bernoff: Forrester VPs Launch Groundswell, the Book

Groundswell guides companies to a winning perspective on social media and marketing. The co-authors Charlene Li and Josh Bernoff spoke with Marketing Voices about some of the companies they think are getting it right. (It’s worth hearing what they have [See the full post…]

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Categories: Marketing Voices, social media Tags: , , , , , , , ,

Forrester’s Josh Bernoff on Social Media in a Recession

March 9th, 2008 |
Forrester’s Josh Bernoff on Social Media in a Recession

Economists are hinting if not insisting that the U.S. is in a recession. Most often marketers are hit hard by a recession, as they and their budgets are the first to get cut. Forrester’s Josh Bernoff gives tips on how [See the full post…]

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Big brands on Facebook: What doesn’t work

October 30th, 2007 |
Big brands on Facebook: What doesn’t work

Charlene Li is a senior analyst at Forrester Research on social media and related technologies. She talks about some of the mistakes big brands are making on social network platforms such as Facebook, and the challenges they face. From the [See the full post…]

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Categories: Connected Social Media, TechOne Tags: , , , ,

The Barnes and Noble Debate – “Cult of the Amateur”

The Barnes and Noble Debate – “Cult of the Amateur”

Andrew Keen, the author of “The Cult of the Amateur” debates his ideas that the Internet is killing culture and the media with Steve Gillmor, Keith Teare, Nicholas Carr, moderated by Dan Farber. Part 1.

Larry Magid takes a look [See the full post…]

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Social Networking is Like Air Says Market Guru Charlene Li

April 15th, 2007 |
Social Networking is Like Air Says Market Guru Charlene Li

Forrester Research’s Vice President and Principal Analyst Charlene Li believes that social networking is becoming so important that it is like air, it is everywhere. In a videopodcast with Marketing Voices, Jennifer Jones, Li says that companies who don’t embrace [See the full post…]

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Categories: Connected Social Media, Marketing Voices, social media Tags: , , , , , , ,

Charlene Li: Winning the Social Networks Game

November 3rd, 2006 |
Charlene Li: Winning the Social Networks Game

On this podcast, a discussion with Forrester Research Vice President Charlene Li. Her studies focus on consumer search, social computing, consumer search and more. This is a follow-up to an earlier panel on business and its approach to social computing [See the full post…]

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Categories: Connected Social Media, Tech Conferences and Events, Technology Tags: ,

AlwaysOn: Charlene Li Gives Advice to Corporate Bloggers

AlwaysOn: Charlene Li Gives Advice to Corporate Bloggers

“What would you want to give to your audience?” asked Charlene Li of companies who are using blogging as a marketing tool. The Forrester Research analyst spoke on a panel about corporate blogging at the AlwaysOn Stanford Summit on the [See the full post…]

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Categories: Always On, Blog, Connected Social Media, Tech Conferences and Events, Technology Tags: , ,