Marketing Voices category posts:

Las Vegas Casinos Using Marketing Partnerships and Social Media To Build Attendance

January 14th, 2010 |
Las Vegas Casinos Using Marketing Partnerships and Social Media To Build Attendance

Jake Kahle, principal of Something Gaming Partners (Twitter.com/JakeKahle and phone: 702-481-6954) is working marketing partnerships and leveraging social media platforms like Facebook and Twitter to help many Las Vegas casinos. These casinos live and die off their databases which capture ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags: , , , , , , , ,

Guy Kawasaki On Twitter Strategies For Building A Huge Following

December 10th, 2009 |
Guy Kawasaki On Twitter Strategies For Building A Huge Following

The legendary Guy Kawasaki, entrepreneur, venture capitalist, author and Twitter aficionado talks about the strategies he uses for gaining incredible numbers of people following him on twitter. More than 180,000 people are reading his tweets as of October 2009. ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags: , , , , , ,

Jeremiah Owyang’s 3 Top Tips for Marketers Today

July 29th, 2009 |
Jeremiah Owyang’s 3 Top Tips for Marketers Today

Forrester Social Marketing Expert Jeremiah Owyang believes that the future of the social web is entering the era of social colonization. Given these insights, Jeremiah offered his perspective on the best strategies marketers have to implement to be successful.

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags: , , , , , ,

Using Social Media in Recruiting: Insights From Hollister

July 29th, 2009 |
Using Social Media in Recruiting: Insights From Hollister

Recruiting is an industry that needs more edgy marketing. Having worked with some recruiters over the years, I was curious to learn from Hollister about social media techniques they have employed. Meg Toland of Hollister and I spoke about ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags:

Bloggers Embark: USS Nimitz Plans To Receive 16 Podcasters, Bloggers and Others

May 20th, 2009 |
Bloggers Embark: USS Nimitz Plans To Receive 16 Podcasters, Bloggers and Others

On May 29th, 2009 a group of bloggers including Guy Kawasaki, Robert Scoble, Charlene Li, and Jennifer Jones will be flying via a navy plane to the USS Nimitz. The ship holds 5,000 people and will be out in the ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices, social media, Tech Conferences and Events Tags: , , , , , , , , , , ,

Channels.com: Video Syndication Tools for the Web

May 18th, 2009 |
Channels.com: Video Syndication Tools for the Web

Web video publishers need to build communities of subscribers and video is becoming the preferred means for visual communications. Channels.com just announced a series of enhancements that make it easier than ever for people to subscribe to video feeds and ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Corporate, Marketing Voices Tags:

Venture Investing Today: What’s Working and What’s Not: Pascal Levensohn, Founder LEVP

March 30th, 2009 |
Venture Investing Today: What’s Working and What’s Not: Pascal Levensohn, Founder LEVP

As an investor in early stage companies, Pascal Levensohn, founder LEVP, is looking hard at doing new deals today in spite of the recession. Levensohn tells Marketing Voices what an entrepreneur needs to do to get a VC’s ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags: , , , , , ,

Scout Labs Introduces New “Listening” Product: Affordable for Small Businesses

March 9th, 2009 |
Scout Labs Introduces New “Listening” Product: Affordable for Small Businesses

For $250 month for monitoring 25 communications, Scout Labs now has a SAAS product for anyone who wants to listen to their brand online. Marketing Voices spoke to Jenny Zeszut, CEO of Scout Labs to hear how customers like Stub ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: Marketing Voices Tags: , , , , , , , ,

Perspectives From Guy Kawasaki: On Twitter, His Book: Reality Check And Life

November 26th, 2008 |
Perspectives From Guy Kawasaki: On Twitter, His Book: Reality Check And Life

Guy Kawasaki is one of the most well known marketers in the world. His new book Reality Check is making its way to the best seller list. Marketing Voices host Jennifer Jones caught him at his home and discussed the ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: marketing, Marketing Voices, social media Tags: , , , ,

Recession Marketing: Virtual Events Leverage Smaller Budgets

November 19th, 2008 |
Recession Marketing: Virtual Events Leverage Smaller Budgets

In these tough economic times, marketer’s budgets are getting slashed and the situation requires innovative thinking to leverage small dollars. Virtual events are now part of the marketing mix and a good means of creating marketing dollar leverage. Jennifer Jones ...
[see the full post]

Share
Download Audio FileListen/download audio  

Categories: marketing, Marketing Voices, social media Tags: , , , , ,