The Use of Social Media in the Political Realm

June 18th, 2007 |
Image for FaceBook

 
Share this post:
Facebook | Twitter | Google+ | LinkedIn | Pinterest | Reddit | Email
 
This post can be linked to directly with the following short URL:


 
The video player code can be copied in different sizes:
144p, 240p, 360p, 480p, 540p, Other


 
This video file can be linked to by copying the following URL:


 
Right/Ctrl-click to download the video file.
 
Subscribe:
Connected Social Media - iTunes | Spotify | Google | Stitcher | TuneIn | Twitter | RSS Feed | Email
 

Politics will lead the way in new marketing techniques, according to Peter Leyden, director of the New Politics Institute. Leyden, who used to be the editor for WIRED Magazine, is now with a think tank for politics funded by prominent venture capitalists. The use of social media will help decide the outcome of the election and will drive how social media will be used by corporations and other entities, Leyden believes. Jennifer Jones and Leyden discuss the techniques that will change the way politicos campaign.

Tags: , ,
 
Posted in: Connected Social Media, Marketing Voices, social media